Transform

Dutch Invertuals
dutchinvertuals.nl

Founder & curator: Wendy Plomp
wnd.nu

Campaign illustration & film: Tim Enthoven & Julia Veldman

Exhibition design: Daphna Laurens
daphnalaurens.nl

Text: Rob van Kaam

Graphic & website design: Edhv
edhv.nl

Product photography: Raw Color
rawcolor.nl

Thanks to:
All Invertuals
&
SFA stimuleringsfonds architectuur
Leeuwerik Plaatmateriaal
Dutch Consulate Milan

Exhibition space:
O’artoteca, Founder Sara Serighelli
O’ is a non-profit organization that promotes different art languages through exhibitions, lectures, concerts, labs, performances and editions – www.on-o.org

dutchinvertuals.nl

“Imagination is the force that lingers between logic and inspiration. It acts as a guide in our daily dilemmas and helps us to understand and cope with the world we are living in. It is this energy that thrives us to push forward. It helps us to let go of the old and make way for the new. It’s a mechanism that sparks new connections between the known but beyond the obvious. This is where transformation happens. New formats and perspectives form along the way as we are being pushed into the future
by the power of imagination.

By conducting research and experiments the Invertuals have transposed the theme of transform onto contemporary designs. Chemical reactions, rotation-moulded experiments, unfinished constructions, color science and woven techniques are transformed by imagination.”
(Text: dutchinvertuals.nl)

Brit van Nerven
vanbrit.com

Edhv
edhv.nl

Jeroen Wand
jeroenwand.nl

Jetske Visser
jetskevisser.nl

Kirstie van Noort & Rogier Arents
rogierarents.nl
kirstievannoort.nl

Luuk van den Broek
luukvandenbroek.nl

Max Lipsey
lipsmax.net

Rachel Griffin & Emilie Pallard
earnestly.org
emiliepallard.com

Raw Color
rawcolor.nl

Roos Gomperts & Thalia de Jong
roosgomperts.com
thaliadejong.nl

Studio Mieke Meijer
miekemeijer.nl

Wendy Plomp
wnd.nu